How to check Backlinks of website
If you are a blogger ,then you are looking for best free tools to check backlinks of your competitor website.Then you are at right place, in this article i will give you list of all the free tools which will help you to check backlinks of website for free.Before going into deep will discuss few important points about backlinks.
Many of us are aware about search engine optimization (Seo), the most popular term we have heard in internet technology and if you are reading this article than i hope you have definitely heard this earlier.If you are writing any article as a blogger then your primary aim is to rank your article for specific keyword in google first page and this required proper utilisation of keyword optimisation and then two things comes into picture.
- SEO - Search engine optimisation
- Backlinks
Blogger can get victory ,only if he has right strategy to target any keyword by analysing its competitor
What is Backlinks ?
In simple word,backlink is any link which is coming in or coming out from your website.I know its too short to understand but keep reading will explain more.
If you have written a blog or an article, then definitely you will be rank in google page only if you have right positioning in google indexing factor, which depends on various factors and one of them is Backlinks. Basically, if you will ask any other website to point reference to your website then this will count as a backlink for your website and you will get some credibility in google ranking.
Make sure the reference you are getting from unique domain and not from any spam.Each unique domain will give you strong backlink and google crawler will visit your domain and index it for higher rank.But quality of backlinks matter a lot and what are those will discuss letter in article.
It does't matter how many backlniks you have taken for your Webpage of website what matter is how many quality backlins you have taken.
Yes ,you have read the right quote, quality of backlinks always matters otherwise by creating backlinks in quantity will impact DA and PA of your websites and ultimately you will loos the credibility of your website and what all you have done, will get wasted.To understand better about backlinks you must aware about what is DA and PA ,let's get overview of that
Domain Authority (DA)
It gives you an idea that this specific website has this much reputation based on various parameters such as quality backlinks it has created ,content quality its providing and age of domain.
If you are planning to target any specific keyword and on your visible result if top ranking top 10 websites has DA which is less than 20 then this keyword is golden keyword for you and you could target in your article and chances of rank same will be higher.
Page Authority (PA)
As it name depicts, it gives you an idea of the specific page raking in google index.This will help blogger to know specific page detail authenticity in google. Ideally, if you can see a page which is ranking in google with PA less than 30 then that specific page content you can target for your audience.
Note - DA and PA is not introduced by google it is given by Moz seo software to help bloggers or any business professionals to understand better about existing competition on specific domain and its pages.
I hope you are clear about about DA and PA and this is not enough for you to understand better because actual DA and PA of any sites comes from below few points.
- Age of the domain will increase Domain Authority.
- Age of content will increase Page Authority and Domain authority
- Less competitive and broadly search keyword will make it stronger.
- Strong Backlinks and Social engagement will increase DA and PA
To check DA and PA of any web page or website do install MOZbar extention to Chrome browser and while you search on google you will get all required detail.
To deep dive into tools to check backlinks of website, first discuss types of backlinks, so that you could understand the use of free tools.
Types of Backlinks
Backlinks has been classified into below categories based on their linking with internal or external domain.
Link Juice
When a web-page is link to your article or website then it passes link juice to your website which help you to improve your domain and page authority and respectively help to improve your google search ranking.As an owner of your website, you could stop passing link juice to your website by following no tag.
No Follow Link
When a website link to another website or article with no follow tag then this is call no follow backlink and this does not pass any link juice to second website. Actually google doesn't consider such linking as a valid factor for page ranking but yes no follow links are mandatory for any website.This simply means only human can follow that link not google search engine hence credit points will be low.
Do follow Link
This the most sought backlink which we are looking for, if any website share your website or article in their own article to follow or you share your article on other page with do follow tag than this is call do follow backlink and this is what google is looking for actual page ranking factor.This allow Google search engine and user to visit your page through that specific link click.
Every unique domain will give you additional credibility and this improve your website DA and specific article page PA,care must be taken that you should get or create do follow link for quality websites which are really worth and has already higher DA approx 30-50.
Low Quality Links
Sometimes while you link your article with any spam website or any automated website then it will harm you more than profit.So make sure while purchasing backlink from any domain.
Linking Root domain
This consider a scenario, when other website referring your article or domain, hence transfer link juice to your website and improve credibility.But backlink created from any website to your own website will be consider 1, if all links are coming from a single domain.
Anchor text
While you referring any article to other website by mentioning complete hyperlink then text of link call anchor text make sure it contain your keyword.This is the best way to increase page rank.
I am sure you have learned a lot about backlinks and its various types now questions comes to the indexing of your written page, if your blog is not indexed by google then how can you generate organic traffic.For the same reason you have to add your blog to few common directories which are given below.
Google
Create account for google console also known as google webmaster and submit your blog to google fetch this will create an index for your submitted page somewhere in google and google will be able to crawl for same.
Same share your blog post on GooglePlus, pintrest, reditt, quora to get more and more traffic.
Congrats, after reading above article you are ready to use tools to get details of backlinks. The list of tools which i am sharing below are completely free to use and quite helpful for all the beginners. Lets head over.
Learn : Keyword research techniques Click Here
Let me know your challenges and view on above shared article.
Submission of blog to web directories
Bing
Create an account for bing webmaster tool and submit your webpage to crawl bing your webpage.Social Engagement
This will help us to create backlink for our webpage by sharing article on social media platform such as Facebook,twitter,Instagram etc.Same share your blog post on GooglePlus, pintrest, reditt, quora to get more and more traffic.
Congrats, after reading above article you are ready to use tools to get details of backlinks. The list of tools which i am sharing below are completely free to use and quite helpful for all the beginners. Lets head over.
Free tools to check backlinks of website
1- BacklinkWatch (free)
BackLinkWatch,It is the best tool to get an idea for backlinks any website has created and will fetch few decent result for the same.
It actually uses Ahref to power its database so you could get decent result for free.Obviously you could not get extensive report but as a beginner its good enough to have 20-25% results.
2-Small Seo Tools (Free)
SmallSeo Tool is the second best tool to get decent result for free and it is unlimited to use.
It is hard to export them at a time, it allows to export 100 result at a time so export same but for free of cost it is better to have 100 instead of nothing.
3-Seo Spyglass
Seo Spyglass is not only a backlinc tracker it will give you complete analysis of your competitor blog.
Simply download and start use it is the best tool i have ever seen.
My Opinion and Summary
Do not focus on creating backlinks in quantity, i would suggest to create quality backlinks. Provided tools are free to use and will help you to identify at lease good enough backlinks your competitor has created and you have to surpass same for your own use.Learn : Keyword research techniques Click Here
Let me know your challenges and view on above shared article.
Tags:
seo